VESSI - Fall Chelsea Collection
ROLE
Creative Direction
eCommerce Photography
Product Photography
Set Design
CLIENT
"The thematic inspiration for this unique release by Vessi was derived from the urban autumnal twilight. My intent was to weave the essence of the city's fall sunset and the unique features of the Chelsea Sneakers into each frame. These sneakers, inspired by Chelsea Boots, exuded a cozy autumnal ambiance thanks to their color palette.
As the project took shape, I chose to introduce elements of urban architecture into the shoot, using concrete blocks as a subtle homage to city skylines. Positioning the shoes atop these blocks served to symbolize a versatile autumn sneaker designed to navigate city life with ease. The backdrop, bathed in rustic orange hues, was chosen to evoke the warm, golden tones of city sunsets, thereby providing a rich, nostalgic setting.